{"id":158283,"date":"2025-07-18T19:05:45","date_gmt":"2025-07-18T17:05:45","guid":{"rendered":"https:\/\/www.ecodistrict.net\/portfolio\/hotansa-nexta\/"},"modified":"2025-10-01T12:21:14","modified_gmt":"2025-10-01T10:21:14","slug":"hotansa-nexta","status":"publish","type":"portfolio","link":"https:\/\/www.ecodistrict.net\/fr\/portfolio\/hotansa-nexta\/","title":{"rendered":"HOTANSA \/ NEXTA"},"content":{"rendered":"

[vc_row row_height_percent=\u00a0\u00bb0″ override_padding=\u00a0\u00bbyes\u00a0\u00bb h_padding=\u00a0\u00bb2″ top_padding=\u00a0\u00bb7″ bottom_padding=\u00a0\u00bb7″ back_color=\u00a0\u00bbcolor-xsdn\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ uncode_shortcode_id=\u00a0\u00bb121298″ back_color_type=\u00a0\u00bbuncode-palette\u00a0\u00bb][vc_column column_width_percent=\u00a0\u00bb100″ align_horizontal=\u00a0\u00bbalign_center\u00a0\u00bb gutter_size=\u00a0\u00bb2″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/1″ uncode_shortcode_id=\u00a0\u00bb148684″][vc_custom_heading heading_semantic=\u00a0\u00bbh1″ text_font=\u00a0\u00bbfont-136269″ text_size=\u00a0\u00bbfontsize-210105″ uncode_shortcode_id=\u00a0\u00bb184450″]HOTANSA \/ NEXTA<\/span>[\/vc_custom_heading][vc_column_text text_lead=\u00a0\u00bbyes\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb293758″]2024-2025 – Andorre<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row unlock_row_content=\u00a0\u00bbyes\u00a0\u00bb row_height_percent=\u00a0\u00bb0″ override_padding=\u00a0\u00bbyes\u00a0\u00bb h_padding=\u00a0\u00bb0″ top_padding=\u00a0\u00bb0″ bottom_padding=\u00a0\u00bb0″ overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ uncode_shortcode_id=\u00a0\u00bb101206″][vc_column width=\u00a0\u00bb1\/1″][vc_single_image media=\u00a0\u00bb157484″ media_width_percent=\u00a0\u00bb100″ uncode_shortcode_id=\u00a0\u00bb103978″][\/vc_column][\/vc_row][vc_row row_height_percent=\u00a0\u00bb0″ override_padding=\u00a0\u00bbyes\u00a0\u00bb h_padding=\u00a0\u00bb2″ top_padding=\u00a0\u00bb5″ bottom_padding=\u00a0\u00bb5″ overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb4″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ uncode_shortcode_id=\u00a0\u00bb204256″][vc_column width=\u00a0\u00bb6\/12″][vc_custom_heading heading_semantic=\u00a0\u00bbh3″ text_font=\u00a0\u00bbfont-136269″ text_size=\u00a0\u00bbcustom\u00a0\u00bb text_height=\u00a0\u00bbfontheight-357766″ uncode_shortcode_id=\u00a0\u00bb966950″ heading_custom_size=\u00a0\u00bbclamp(25px,6vw,35px)\u00a0\u00bb]Lorsqu’une entreprise entame un processus de changement d’entreprise, une fen\u00eatre d’opportunit\u00e9 s’ouvre souvent pour repenser sa fa\u00e7on de communiquer, de se connecter avec le public et de renforcer son identit\u00e9. C’est dans ce contexte qu’Ecodistrict peut apporter une grande valeur, en d\u00e9veloppant des produits de marque, du merchandising et des cadeaux d’entreprise avec un sens strat\u00e9gique. <\/span>[\/vc_custom_heading][\/vc_column][vc_column column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ desktop_visibility=\u00a0\u00bbyes\u00a0\u00bb medium_visibility=\u00a0\u00bbyes\u00a0\u00bb medium_width=\u00a0\u00bb0″ mobile_visibility=\u00a0\u00bbyes\u00a0\u00bb mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/12″ uncode_shortcode_id=\u00a0\u00bb147835″][\/vc_column][vc_column column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ font_family=\u00a0\u00bbfont-136269″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ desktop_visibility=\u00a0\u00bbyes\u00a0\u00bb medium_visibility=\u00a0\u00bbyes\u00a0\u00bb medium_width=\u00a0\u00bb0″ mobile_visibility=\u00a0\u00bbyes\u00a0\u00bb mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb5\/12″ uncode_shortcode_id=\u00a0\u00bb172532″][vc_row_inner row_inner_height_percent=\u00a0\u00bb0″ overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ limit_content=\u00a0\u00bb\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb177259″][vc_column_inner column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb4″ mobile_width=\u00a0\u00bb4″ width=\u00a0\u00bb1\/2″ uncode_shortcode_id=\u00a0\u00bb122963″][vc_custom_heading heading_semantic=\u00a0\u00bbh3″ text_font=\u00a0\u00bbfont-136269″ text_size=\u00a0\u00bbh4″ uncode_shortcode_id=\u00a0\u00bb522835″ subheading=\u00a0\u00bbThe EMBASSY by SU\u00cfSSA JOIERS\u00a0\u00bb]Client[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb4″ mobile_width=\u00a0\u00bb4″ width=\u00a0\u00bb1\/2″ uncode_shortcode_id=\u00a0\u00bb190135″][vc_custom_heading heading_semantic=\u00a0\u00bbh3″ text_font=\u00a0\u00bbfont-136269″ text_size=\u00a0\u00bbh4″ uncode_shortcode_id=\u00a0\u00bb105012″ subheading=\u00a0\u00bb2025″]Data[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_inner_height_percent=\u00a0\u00bb0″ overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ limit_content=\u00a0\u00bb\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb114429″][vc_column_inner column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb4″ mobile_width=\u00a0\u00bb4″ width=\u00a0\u00bb1\/2″ uncode_shortcode_id=\u00a0\u00bb629888″][vc_custom_heading heading_semantic=\u00a0\u00bbh3″ text_font=\u00a0\u00bbfont-136269″ text_size=\u00a0\u00bbh4″ desktop_visibility=\u00a0\u00bbyes\u00a0\u00bb medium_visibility=\u00a0\u00bbyes\u00a0\u00bb mobile_visibility=\u00a0\u00bbyes\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb128275″ subheading=\u00a0\u00bbBranding
\nGraphic Design
\nPackaging\u00a0\u00bb]Services[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb4″ mobile_width=\u00a0\u00bb4″ width=\u00a0\u00bb1\/2″ uncode_shortcode_id=\u00a0\u00bb504931″][vc_custom_heading heading_semantic=\u00a0\u00bbh3″ text_font=\u00a0\u00bbfont-136269″ text_size=\u00a0\u00bbh4″ desktop_visibility=\u00a0\u00bbyes\u00a0\u00bb medium_visibility=\u00a0\u00bbyes\u00a0\u00bb mobile_visibility=\u00a0\u00bbyes\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb758583″ subheading=\u00a0\u00bbTypeface Competition
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back_color_type=\u00a0\u00bbuncode-solid\u00a0\u00bb back_color_solid=\u00a0\u00bb#607db2″][vc_column column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ style=\u00a0\u00bbdark\u00a0\u00bb font_family=\u00a0\u00bbfont-136269″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/1″ uncode_shortcode_id=\u00a0\u00bb334741″][vc_custom_heading text_font=\u00a0\u00bbfont-136269″ text_size=\u00a0\u00bbcustom\u00a0\u00bb text_height=\u00a0\u00bbfontheight-357766″ uncode_shortcode_id=\u00a0\u00bb137336″ heading_custom_size=\u00a0\u00bbclamp(25px,6vw,35px)\u00a0\u00bb]Un bon exemple est Hotansa<\/strong>, une cha\u00eene h\u00f4teli\u00e8re avec une longue histoire en Andorre, mais avec peu de reconnaissance de marque jusqu’\u00e0 pr\u00e9sent. <\/span>[\/vc_custom_heading][vc_custom_heading heading_semantic=\u00a0\u00bbp\u00a0\u00bb text_font=\u00a0\u00bbfont-136269″ text_size=\u00a0\u00bbcustom\u00a0\u00bb text_height=\u00a0\u00bbfontheight-357766″ uncode_shortcode_id=\u00a0\u00bb928670″ heading_custom_size=\u00a0\u00bbclamp(25px,6vw,20px)\u00a0\u00bb]Avec un rebranding en cours et la nouvelle identit\u00e9 de l’entreprise sous le nom de Nexta<\/strong>, la soci\u00e9t\u00e9 a contact\u00e9 Ecodistrict apr\u00e8s avoir vu les projets r\u00e9alis\u00e9s pour d’autres clients.<\/span>[\/vc_custom_heading][vc_row_inner row_inner_height_percent=\u00a0\u00bb0″ overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb4″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ uncode_shortcode_id=\u00a0\u00bb259047″ limit_content=\u00a0\u00bb\u00a0\u00bb][vc_column_inner column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ style=\u00a0\u00bbdark\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb4″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/2″ uncode_shortcode_id=\u00a0\u00bb187645″][vc_column_text uncode_shortcode_id=\u00a0\u00bb253654″]Leur besoin \u00e9tait clair : d\u00e9velopper une collection de produits d’entreprise con\u00e7us pour diff\u00e9rentes utilisations : foires, \u00e9v\u00e9nements sportifs, cadeaux de bienvenue dans les chambres d’h\u00f4tel, actions commerciales, etc. Chez Ecodistrict, nous avons analys\u00e9 tous leurs besoins et propos\u00e9 une collection coh\u00e9rente, fonctionnelle et esth\u00e9tiquement align\u00e9e sur la nouvelle image de marque. <\/span>[\/vc_column_text][vc_column_text uncode_shortcode_id=\u00a0\u00bb940691″]Tous les produits ont \u00e9t\u00e9 con\u00e7us avec une esth\u00e9tique coh\u00e9rente avec la nouvelle marque Nexta et une palette de couleurs propre, recherchant toujours l’\u00e9quilibre entre l’utilit\u00e9, l’impact visuel et la valeur \u00e9motionnelle.<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ style=\u00a0\u00bbdark\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb4″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/2″ uncode_shortcode_id=\u00a0\u00bb194041″][vc_column_text uncode_shortcode_id=\u00a0\u00bb148374″]La collection comprend un sac \u00e0 dos l\u00e9ger et attrayant pour les \u00e9v\u00e9nements sportifs, con\u00e7u pour \u00eatre visible, mais avec un co\u00fbt ma\u00eetris\u00e9, id\u00e9al pour les actions de parrainage ; des carnets avec des images d’Andorre adapt\u00e9es \u00e0 la nouvelle identit\u00e9 visuelle et \u00e0 la nouvelle application de la marque, parfaits pour les foires et les actions promotionnelles ; une tasse isotherme con\u00e7ue comme un d\u00e9tail premium pour les clients ou pour un usage interne du personnel ; un crayon infini qui se connecte \u00e0 la valeur de la durabilit\u00e9 ; et une bo\u00eete avec le skyline d’Andorre, con\u00e7ue comme une pi\u00e8ce iconique et de collection, adaptable \u00e0 diff\u00e9rents contextes : cadeau institutionnel, d\u00e9tail de chambre, produit exclusif pour des actions sp\u00e9cifiques…<\/span>[\/vc_column_text][vc_column_text uncode_shortcode_id=\u00a0\u00bb253405″]Tous les produits ont \u00e9t\u00e9 con\u00e7us selon des crit\u00e8res de qualit\u00e9, d’utilit\u00e9 et de coh\u00e9rence visuelle avec la nouvelle identit\u00e9 de Nexta, en utilisant la nouvelle palette de couleurs et l’esth\u00e9tique d\u00e9finie. Cette approche globale \u2014 penser \u00e0 une collection enti\u00e8re au lieu de pi\u00e8ces isol\u00e9es \u2014 a permis de gagner en efficacit\u00e9 et de garantir un plus grand impact dans toutes les actions o\u00f9 la marque est pr\u00e9sente. <\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space][vc_row_inner limit_content=\u00a0\u00bb\u00a0\u00bb][vc_column_inner column_width_percent=\u00a0\u00bb100″ align_horizontal=\u00a0\u00bbalign_center\u00a0\u00bb gutter_size=\u00a0\u00bb3″ style=\u00a0\u00bbdark\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ desktop_visibility=\u00a0\u00bbyes\u00a0\u00bb medium_visibility=\u00a0\u00bbyes\u00a0\u00bb medium_width=\u00a0\u00bb0″ mobile_visibility=\u00a0\u00bbyes\u00a0\u00bb mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/1″ uncode_shortcode_id=\u00a0\u00bb818835″][vc_button size=\u00a0\u00bblink\u00a0\u00bb btn_link_size=\u00a0\u00bbh3″ btn_link_underline=\u00a0\u00bbbtn-underline-out\u00a0\u00bb custom_typo=\u00a0\u00bbyes\u00a0\u00bb font_family=\u00a0\u00bbfont-136269″ font_weight=\u00a0\u00bb600″ uncode_shortcode_id=\u00a0\u00bb116176″]Visit the website[\/vc_button][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

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