For snow and freestyle lovers, the Peretol Snow Park, in Grandvalira, is a reference space. With the added attraction of also operating at night under artificial lighting, it has become a meeting point for a loyal community of riders who live snowboarding as a lifestyle.
customer
The EMBASSY by SUÏSSA JOIERS
Data
2025
Services
Branding
Graphic Design
Packaging
Awards
Typeface Competition
D&AD Awards
Working for Peretol has been a stimulating challenge and a very enriching experience for Ecodistrict. The creation of our own product line was born from the growing demand from the public: many visitors were asking where they could buy specific merchandise from the snow park. Grandvalira contacted us to respond to this real and genuine interest.
Our proposal went far beyond designing t-shirts, sweatshirts, caps and stickers. We wanted to truly understand who the Peretol audience is: their style, their tastes, how they dress, what they value. The analysis was clear: oversized look, unisex pieces, preference for dark and muted colors. And so we transferred it to a strategically designed collection, worked together with the Grandvalira design team.
The result has been an absolute sales success. The collection, despite being specifically linked to Peretol, is also sold at key points in the resort such as Funicamp or Grau Roig. Work is now underway to set up its own point of sale in the Snow Park itself, given the great acceptance it has had.
We are also already developing a second collection, with more variety and depth of product (new t-shirt models, more cap options, etc.), to continue responding to a dedicated community with a very strong identity. In a first collection it is difficult to know what will work; now, with the first lessons learned, we are preparing an even more refined line.